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Help make the in-app industry better.

Join the Publisher Coalition

How are we bringing change to mobile ad quality

The power of the collective

Mobile ad quality is declining. Ad networks are stuck in a race to the bottom in the search for clicks, with a business imperative to keep up with their competitors. To change this, we need to change the incentives.

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The Publisher Coalition aims to bring publishers together to create a shared voice for dialogue with ad networks to request and incentivize change.

Join the Coalition

Join the coalition to make the change you want to see in the in-app industy

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